Shopify Development

UX Audit

47-Point Shopify UX Audit Checklist

Your ads are fine. Your store is leaking.

You've installed Reconvert. Loox. PageFly. Maybe tried a new theme. Hired someone to 'fix the design.' Nothing moved the needle.

Here's what we've found across 50+ Shopify store audits:

The problem isn't your product. It isn't your price. It's 15–25 specific things on your store quietly draining your revenue every single day — and most have nothing to do with your ads.

ZeroHarm's founder thought he had an ads problem. Conversion rate was 0.45%. We found 23 of these 47 issues.

  • Six weeks later: 72% conversion improvement. Same ad spend.

  • Work through this section by section. Be brutally honest.

  • Your score at the end maps to an estimated monthly revenue loss.

  • Alien Monkey Logo
  • Fetch&Funnel Logo
  • Trooper Logo
  • justwravel Logo
  • Avant garde Logo
  • Gallagher ai Logo
  • BBQ Logo
  • Behno Logo

$500 to $75,000

$500 to $75,000

That's the real range for a UX audit in 2026. A $500 audit is a visual checklist. A $15,000 audit includes user testing, analytics deep-dives, and a 60-page report. This guide shows you exactly what you get at each price point.

Comprehensive chapters, real-world insights, and practical tools to guide your learning

Comprehensive chapters, real-world insights, and practical tools to guide your learning

Understand

Know the Market

01 Why UX audit pricing confuses everyone

02 The 5 real pricing tiers with 2026 data

03 Provider type comparison: freelancer vs boutique vs US/UK agency vs Big 4

Calculate

Find Your Number

04 8-variable pricing calculator: score your scope, get your budget

05 ROI estimator with 3 worked examples: payback in days, not months

ACT

Buy With Confidence

06 Complete scope brief template: copy, fill, send to any agency

07 8 questions to ask before signing any contract

08 Red flags and green flags checklist

09 Mad Brains 2026 packages with full breakdowns

Download this if you're about to

Download this if you're about to

Who This Is For

Budget for Your First UX Audit

You've seen $500 quotes and $75K quotes on the same Google page. You need to understand what each price actually buys before you commit a dollar.

Compare Agencies Side by Side

Every agency scopes differently, making proposals impossible to compare. The scope template standardizes your ask so you get apples-to-apples quotes.

Justify the Spend to Your CEO

You need ROI math, not "UX is important" arguments. The estimator gives exact payback periods and Year 1 revenue gains for your budget request.

Stop Guessing. Get Your Number.

Stop Guessing. Get Your Number.

A calculator, ROI estimator, and scope template you can use today.

A calculator, ROI estimator, and scope template you can use today.